LAUNCHES

Launches

3 launches

Overview

Selected launches, GTM systems, and products taken from strategy to market.

Q-Bic Packaging System — India Launch

AVI Global Plast Pvt. Ltd. · 2026 · 5 min read

Owned the go-to-market for a new-to-market product category from zero — building the positioning, demand engine, and sales handoff process that took an unfamiliar packaging format from "another punnet" to…

2International trade publications

LAUNCH

Unizap — Strategic Rebrand Launch

Unizap (rebranded from NDHGO) · 2024 · 5 min read

Proved the GTM system built for NDHGO 2.0 was a repeatable asset, not a one-off — reapplying it to launch a full strategic rebrand and platform repositioning a year later,…

50–60New enterprise & merchant capabilities

LAUNCH

NDHGO 2.0 — Aahar 2023 Launch

NDHGO (ecommerce platform) · 2023 · 5 min read

Led the go-to-market for the platform's largest upgrade to date — closing a competitive feature gap against six established players and turning a 60–70-capability release into a repeatable demand-generation system,…

60–70New merchant-facing capabilities

Contact

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● Available for senior PMM & CXO-adjacent roles

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